The 2024
The Do You Fellowship is a specialized, comprehensive, and interactive seven-week program designed to empower a cohort of 10 entrepreneurs with the essential skills, knowledge, and mentorship needed to grow and scale their businesses. The program offers a flexible yet robust educational environment tailored to address the unique challenges faced by those founders in entrepreneurship.
“The 'Do You Fellowship' has created an amazing space of empowerment and support for founders' businesses. Your commitment to shining and lighting the pathway to both funding and resources is a gift and enables those of us who help so generously create the space to also do the same. This is, indeed, a phenomenal community of which to be a part!”
Kitiya King,
Founder of Mischo Beauty
- Business workshops and case studies led by industry leaders and best-in-class organizations;
- Resources and tools to help participants grow and scale their businesses;
- A community of entrepreneurs who can collaborate, share experiences, and help one another succeed;
- Expert advice from business leaders through Office Hours;
- In-person Pitch Day Event in Newark, NJ at the end of the program to showcase your business progress and attract potential investors;
- Ongoing support Post-Program.
- Be 18 years of age or older
- Business registered for at least 1 year
- Must be a for-profit business
- Majority ownership of an established business (must have at least 51% ownership of their business)
- Tech-based or innovatively incorporates technology in the business model.
- Founders are required to share how and in what way inclusion in this program will disrupt inequities in the entrepreneurial ecosystem or investment landscape in which they operate or which digitalundivided operates.
- Post-Revenue stage with an Annual Revenue of $250,000 - $500,000 or raised $50,000 - $500,00 in funding
- Poised for growth (looking for investments)
"Being part of the Do You Fellowship Program has been an incredible journey of growth and empowerment. The program's unique blend of mentorship, skill-building, and community support is a game-changer. It provided me with the tools and confidence to pursue my passion and purpose. The connections I made during the program were invaluable and led to exciting collaborations. Thanks to the Do You Fellowship, I've achieved milestones I never thought possible. I highly recommend this program to anyone looking to ignite their potential and make a positive impact. Thank you for this transformative experience!"
Kontji Anthony,
founder of Youdle
- Recruitment cycle: June 24 - July 28
- Selection of applicants: July 29 - August 15
- Notify Finalists: August 16
- Onboarding of participants: August 19 - 27
- 7-week program: August 27 - October 10 (Tuesdays and Thursdays)
- In-person Pitch Competition: November 19
- Time commitment: 1.5 hours per session twice a week virtually
Meet the 2024 Do You Fellowship Founders
Bri's Dance Place LLC
Brianna Hairlson
Brianna Hairlson is the founder of Bri’s Dance Place, which was birthed while attending Howard University. She is the creator of Bump N’ Dance Class for new and expectant moms. At 6 months pregnant, she took her class on a 7 city tour across the United States, continuing to dance until 4 days of giving birth. As the largest and only national and state certified, Black Owned dance studio in NW Indiana, they teach life through dance while focusing on age appropriate choreography, costumes, and music. Bri’s Dance Place has garnered national recognition, most recently featured in Comcast Rise’s documentary: Road to RISE. Located in Merrillville, Indiana, Bri’s Dance Place has served over 2000 families and has received over $200,000 in social impact grants and services for the change they are creating in the community. Brianna and her husband Paul have 3 young children: Paul II, Brayden, and Parker.
Moonlight Wellness
Danielle Stevens
Danielle Elizabeth Stevens is the Founding Director of Moonlight Wellness, an integrative health and wellness consulting practice bridging the gap between social justice and holistic health. Moonlight Wellness promotes the health and wellbeing of marginalized communities and those working toward systemic change. Moonlight Wellness was founded in 2012 when Danielle, at the time a grassroots community organizer, recognized the traumatic wounds that she and her peers carried while engaged in activism, which led to fragmentation & burnout. Danielle believes healing from oppression essential in fostering sustainable and effective social impact work via individual and collective well-being. She travels the world utilizing evidence-based strategies and creative interventions to empower communities to mend the inner wounds of injustice as a compass to heal a broken system thus creating movements AND communities that are resilient, adaptive, and poised for longevity. She specializes in trauma-informed mindfulness programming, retreat implementation, curriculum development, corporate wellness strategy, and community health education, fostering spaces for deep healing, community connection, empowered self-determination, and collective resilience. Danielle has been honored by the NAACP, featured in the LA Times, NYT Mag, CNN, and SiriusXM radio, and has partnered with brands like Google and Cartier.
FlowIntell, LLC
Jessica King
Jessica King is the founder and CEO of FlowIntell, a company dedicated to developing non-invasive screening tools for early detection and management of endometriosis. Her mission is to empower women with accessible and effective health solutions, particularly in underserved communities. FlowIntell was founded in 2021 when Jessica realized the significant gap in women’s health education after three of her friends were diagnosed with endometriosis. As founder & CEO of FlowIntell, Jessica developed the technology behind the screening kits and app she is performing usability studies to better understand her customers, forming strategic partnerships, and overseeing business development. Jessica believes every woman deserves access to timely and accurate reproductive health information. To date, Jessica has been recognized by the Orlando Business Journal as one of the "40 Under 40,” and as top 11 startups to watch in Florida, as well as featured in programs such as Camelback, Rally, and MetaVerse Conferences.
Abeille Creations
Melissa Mitchell
Melissa A. Mitchell is the Founder and CEO of Abeille Creations (ABL), a wearable art and custom design house that bridges art, technology, and fashion on a global scale. Her mission is to create an art-collecting experience through apparel, home décor, and high-end goods that inspire joy and healing. Abeille Creations was founded in 2014 when Melissa, a self-taught Bahamian artist, channeled her passion for vibrant, cultural designs into a business that quickly gained international acclaim. As CEO, Melissa oversees all creative direction and brand partnerships, ensuring that each piece reflects her commitment to excellence and storytelling. She believes that art has the power to heal and bring optimism to the world. To date, Melissa has been featured in Forbes, Vogue, ESSENCE, Black Enterprise, and more, and honored by Florida A&M University, Goldman Sachs, and other notable organizations.
RedDrop Inc.
Monica Williams
Monica Williams is the CEO of RedDrop, a groundbreaking period care brand specifically designed for tweens. Her mission is to offer the best products for 10-12-year-old girls and provide desexualized, normalized education to empower the next generation of women. Founded in 2019 by a team comprising an educator and a physician, RedDrop was born from the shared vision of two mothers who recognized the need for better first-period products and experiences. As the founder and CEO, Monica oversees supply chain management, fulfillment, distribution, channel expansion, and product development. Her leadership is instrumental in shaping RedDrop into a brand that creates a more supportive environment for girls today and tomorrow. Under Monica’s guidance, RedDrop has gained significant recognition, becoming a 2024 Black Ambition Semi-Finalist, a 2024 Entrepreneur Magazine Semi-Finalist for Entrepreneur of the Year, and a Semi-Finalist in Ulta’s Muse Accelerator. The brand has been featured in WWD, Successful Black Parenting Magazine, Black Enterprise, Drug Store News, and other prominent publications. Through RedDrop, Monica is not only providing superior products but also fostering a movement that normalizes and empowers young girls during one of the most pivotal stages of their lives.
Darshana Inc.
Natalie Gil
Natalie Gil is the CEO and Co-Founder of Darshana, a global platform that provides verified, unbiased, and secure work experience records. The platform leverages this trusted data to develop new tools based on responsible AI, making the hiring process more efficient. Founded in 2021, Darshana was inspired by Natalie’s commitment to diversity and inclusion. As CEO, she oversees the company’s strategy, product development, and partnerships. Natalie believes that technology can create more equitable opportunities in the workplace and that bringing unbiased data amplifies the effective use of AI. A passionate advocate for inclusion, she co-leads LATINITY and serves as an angel investor and board member. Recognized as one of the top Hispanic technology leaders, she has received awards such as HITEC 50 (2018-2022) and ALPFA’s 2020 Latina in Technology Award.
WellCapped
Shante Frazier
Shante Frazier is the cofounder of WellCapped, a rental platform for wigs and hair extensions. The company was founded in 2021 after Shante's aunt suggested that someone should start a company that was like Rent the Runway but for hair extensions. As co-founder & CEO of WellCapped, Shante oversees the company's strategy, member retention plan, investor relations, and strategic partnerships. Shante believes that everyone deserves luxury and at WellCapped she is on a mission to empower people to embrace all facets of their personality. To date, WellCapped has been featured in Bloomberg, Well + Good, Revolt TV's Bet on Black, and Essence.
Harlem Cycle
Tammeca Rochester
Tammeca Rochester is CEO and Founder of Harlem Cycle, Harlem’s first and only indoor cycling studios. Tammeca’s mission is to provide welcoming wellness spaces dedicated to mental, emotional, and physical wellness. Tammeca founded Harlem Cycle in 2016 and became one of the only boutique fitness studios in the area. What started as a personal interest in cycling fitness has transformed into a thriving intergenerational community centered on the wellness and excellence of people of color. As a founder and CEO, Tammeca overseas all partnerships, programs, and growth plans. Tammeca believes that all companies have the power to promote well-being and foster a sense of belonging for overlooked people around the world. Harlem Cycle has garnered recognition in prominent media outlets, including The New York Times, Essence, Bustle, and Women’s Health Mag. And Tammeca further amplified her advocacy on the TedxHarlem stage, speaking on holistic wellness for underserved communities.
FINEIS, LLC
Tommie Wilson
Tommie Wilson is the founder and Chief Executive of FINE IS, a wellness and beauty tech platform powered by community and AI that enables people to discover and curate products, services and conversation for their unique needs. FINE IS's mission is to revolutionize through personalization the way everyday people approach wellness and beauty every day. Tommie, a tech executive (Twitter, IAC)) founded FINE IS in 2023 to solve a problem she had personally experienced and been passionate about solving for years. Driven by her own frustration and a desire to make a difference, she developed a platform verticalizing wellness and beauty so that individuals could easily discover and access the resources they need to feel and look their best. As founder and Chief Executive of FINE IS, Tommie drives the vision and strategy for the Company. Tommie is deeply committed to empowering individuals to take control of their well-being and self-care. FINE IS has been recognized by the Lobby: Elevate Founders of Color Summit.
Meet Our Mentors
CTO, Startup Tech Advisor, Founder of TechSpeak.co
Nelly Yusupova
Serial Entrepreneur and Investor
Craig Chavis Jr.
Startup & Venture Capital Engagement Manager
Besiana Ylldisi
Associate Director of Advancement
Ebony Peay Ramirez
Peay Ramirez developed much of her expertise around tech and finance during her time in NYC. First, at companies including Conductor, Bloomberg and Goldman Sachs. She is a graduate from the University of Washington and resides with her family in Seattle.